Our Online Master Class in Corporate Innovation is a hands-on, experiential workshop consisting of four 90-minute sessions held over two weeks (with practical “fieldwork” between all sessions). It provides participants with foundational skills and mindsets that they can immediately apply to help their organization create and launch new initiatives and develop lasting competitive advantage. Participants will learn tools drawn from the latest innovation methodologies, including from design thinking, creativity research, lean startup, and strategic communications.
This upcoming session will be taught by GIANT’s senior facilitators, Joshua Cohen and David Dabscheck, seasoned entrepreneurs who have delivered large-scale innovation projects and trained teams in the underlying skills and mindsets in a wide range of Fortune 500 companies, such as Citi, Roche, Exxon Mobil, Allianz, and Walmart.
Master corporate innovation with global experts—wherever you might be.
What will you get from the virtual Master Class?
Gain a practical innovation toolkit consisting of the latest skills from lean startup, design thinking, creativity research, and strategic communications.
Learn the fundamentals of innovation architecture, including how to spread these skills and mindsets throughout your organization.
Receive continual personal guidance from GIANT senior facilitators, as well as one hour of post-workshop coaching to help you implement what you have learned back at the office.
Connect with corporate innovation practitioners from around the world who can serve as an important resource to leverage your efforts.
Get a copy of our Innovation Essentials, a short user-friendly guidebook that provides you all the frameworks used throughout the course, glossaries, and further suggested readings.
Receive certification as a GIANT “Innovation Practitioner,” which is a prerequisite for becoming a certified GIANT “Innovation Facilitator.”
When does it take place?
There will be four sessions over the course of two weeks:
Mon, Sept 14th, 10:00 EDT - 11:30 EDT
Thurs, Sept 17th, 10:00 EDT - 11:30 EDT
Mon, Sept 21st, 10:00 EDT - 11:30 EDT
Thurs, Sept 24th, 10:00 EDT - 11:30 EDT
Ideally, participants will be able to devote an additional 3-4 hours outside of these sessions to practical “fieldwork” so that they can immediately apply the skills they have learned. There will also be an optional Innovation Roundtable and Participant Happy Hour organized during the length of the course.
Who should attend?
Professionals in traditional companies who are looking to increase the innovative capabilities of their teams, departments, and organizations.
Innovation practitioners and managers who are passionate about improving their skills and bringing more innovation into their organization.
Those interested in building a foundation in design thinking, lean startup, and creativity skills that they can apply to their organizational challenges.
Learning & Development or Human Resources team members who want to develop the skills and confidence they need to teach core innovation skills in their organizations.
What is the agenda?
Session 1: Reframing and Design Thinking
(Mon Sept 17th, 10:00 EDT - 11:30 EDT)
Ethnographic interviewing and observation techniques.
Opportunity spaces and “How might we” questions.
Customer journey maps to uncover opportunities for customer-inspired innovation.
Jobs-to-done theory of innovation to understand customer needs.
Session 2: 21st Century Brainstorming and Creativity
(Mon, Sept 21st, 10:00 EDT - 11:30 EDT)
Myths and facts around where good ideas really come from.
Divergent thinking tools to help generate ideas.
Convergent thinking tools to help select the best ideas.
Intersessional Fieldwork: Applying the latest brainstorming tools taken from creativity research
OPTIONAL: PARTICIPANT HAPPY HOUR
Network with fellow participants as well as a few special guests from the corporate innovation ecosystem.
Session 3: Lean Startup and Business Models
(Thurs, Sept 24, 10:00 EDT- 11:30 EDT)
Introduction to lean startup methodology.
Understanding key concepts: Customer development, business model assumption ranking, business model innovation, and the Build-Measure-Learn loop.
Collecting unbiased data through effective problem and solution interviews with customers (including dos and don’ts).
Solution testing and MVP design.
Intersessional Fieldwork: Designing your first MVP and running an experiment.
Optional: Corporate Innovation Roundtable
Meet and learn from from corporate innovation leaders from a variety of industries and organizations.
Session 4: Strategic Communications and Creating Buy-In
(Fri, May 29th, 10:00 EDT - 11:30 EDT)
Audience mapping.
Pitch training, including non-verbal and verbal communications tools.
Managing organizational politics around innovation and overcoming organizational barriers.
Reflection and discussion on the entire course and how to apply what was learned back in participants’ home organization.
Find out more about our “Innovation Everywhere” slate of offerings here.
If you’re interested in a tailored online Master Class in Corporate Innovation for your organization, contact us here.